US pizza restaurant spendingUS pet food total market sales
American pet-food sales and American pizza-restaurant spending, both climbing. Two completely unrelated household categories: one feeding the dog premium kibble, one ordering DoorDash for the human, sharing the same eighteen-year ascent.
US pet food market sales grew from about 14 to over 50 billion dollars across this window as pet humanisation and premium-food trends expanded the category. US pizza-restaurant spending grew from about 30 to over 50 billion dollars in the same window as delivery apps, fast-casual chains, and inflation lifted unit prices. Two completely unrelated growth stories sharing a window because the same eighteen years rewarded both a pet-food premiumisation and a pizza-category aggregate.
Two American household budgets compounded together. The bowl and the box, both more expensive.
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Want to learn more about why correlations like “US pizza restaurant spending” vs “US pet food total market sales” don't prove causation? Read our guide to statistical thinking.
