US broiler chicken productionWeChat monthly active users
As US broiler chicken production has grown, WeChat users have grown, a transpacific correlation of 0.980 that connects American poultry to Chinese messaging with the global supply chain confidence of a chart that ships both chicken and data across the Pacific. The chicken is processed in Arkansas, the message is sent in Guangzhou, and both numbers climb because two growing economies produce more of everything simultaneously.
Broiler production grew from about 39 billion to over 45 billion pounds between 2013 and 2022. WeChat users grew from about 400 million to over 1.3 billion. Both are smooth growth curves in their respective markets, driven by population growth and consumer demand. The shared variable is the same global economic expansion that drives both protein consumption in one hemisphere and app adoption in the other.
Ten years of chicken and WeChat is the globalization correlation reduced to its simplest form: two countries producing more of their respective staples during the same decade. The chicken is American, the app is Chinese, and the economy that connects them is the one that ships both across oceans.
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Want to learn more about why correlations like “US broiler chicken production” vs “WeChat monthly active users” don't prove causation? Read our guide to statistical thinking.