Organic food sales

A 2017 song that lives forever and an organic-food aisle that keeps expanding, both compounding their numbers in the same six years. Whoever is buying organic strawberries is, statistically, also helping Despacito hit another billion. Probably.

Despacito crossed one billion YouTube views in 2017 and continued accumulating, becoming the most-viewed video on the platform for years before being passed by Baby Shark. US organic food sales grew from about 47 to over 60 billion dollars in the same window, sustained by mainstream supermarket adoption and continued price normalisation. Both are stories of niche-going-mainstream within the same six years: a Latin-pop song achieving global default-radio status, and organic produce moving from specialty store to standard grocery. Cultural and dietary mainstreaming, same window.

Things that used to be optional became defaults in the same decade. The aisle and the playlist agreed.