Cable TV subscriptionsUS pizza restaurant spending
American cable-TV subscriptions falling as American pizza-restaurant spending climbs. Two completely unrelated household trajectories on opposite sides of the regression line: one cutting the cord, one ordering more delivery. The same evening, two reallocations.
US cable TV subscriptions fell from about 100 million in 2005 to under 60 million by 2022 as cord-cutting accelerated and streaming displaced the bundle. US pizza-restaurant spending grew from about 30 to over 50 billion dollars in the same window as delivery apps, fast-casual chains, and inflation lifted unit prices. Two completely unrelated lines on opposite trajectories sharing a window because the same eighteen years saw both a cable-bundle retreat and a pizza-category aggregate expansion.
The household reallocated. The cable went down; the pizza went up. The same evening, different invoices.
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