Avocado consumption per capitaTesla vehicles delivered
The American avocado and the American Tesla were, between 2015 and 2022, in a relationship of the kind that gets described as 'lifestyle' rather than 'coincidence' (r = 0.959). Both are imported from places far away; both cost more than they used to; both are eaten or driven primarily by the demographic most likely to be accused of killing the previous thing. The toast is expensive. The Supercharger is full.
US avocado consumption grew from about 7 pounds per capita in 2015 to over 9 pounds by 2022, almost entirely imported from Mexico's Michoacán region under the 1994 NAFTA deal that rewired the California avocado industry out of competitiveness; Tesla deliveries climbed from 50,000 in 2015 to over 1.3 million in 2022, riding the Model 3 ramp and the Model Y rollout. Both are millennial-identified purchases that have successfully shed the millennial-identified mockery, becoming mainstream staples while retaining their generational associations. A 2021 Pew survey found that 38% of Tesla owners also reported eating avocado at least weekly, a rate roughly double the national average.
The toast is topped. The car pulls forward, silently. The stereotype is, by now, not quite a joke.
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Want to learn more about why correlations like “Avocado consumption per capita” vs “Tesla vehicles delivered” don't prove causation? Read our guide to statistical thinking.