Disney theme park attendance worldwideGlobal cruise ship passengers
As more people have visited Disney theme parks worldwide, more people have boarded cruise ships, a correlation that suggests the same families who queue for Space Mountain also queue for the buffet on Deck 7. The coefficient is 0.877 across eighteen years, during which both industries grew, collapsed spectacularly in 2020, and recovered with the determined optimism of businesses that have learned that people will always pay a premium to stand in line somewhere warm. Disney, notably, operates its own cruise line, making this correlation slightly less spurious and considerably more lucrative.
Disney park attendance grew from about 112 million in 2005 to 157 million by 2019 before pandemic closures brought it to near zero. Global cruise passengers followed an almost identical trajectory, growing from about 14 million to 30 million before the same collapse. Both industries sell family-oriented, all-inclusive vacation experiences at premium prices to the same upper-middle-class demographic, and both were devastated by the same public health crisis that made enclosed spaces with international visitors feel less like vacation and more like epidemiology. Disney Cruise Line explicitly connects the two industries, and many families book Disney parks and cruise packages together, making the demographic overlap not just likely but documented.
Eighteen years of Disney parks and cruise ships moving in lockstep is one of the least spurious correlations on this site, given that they serve the same customers, sell the same experience, and were shut down by the same pandemic. The mouse and the ship are different vehicles for the same destination: controlled fun at controlled prices. The lines are long, the water is blue, and the correlation is almost too real to be interesting.
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Want to learn more about why correlations like “Disney theme park attendance worldwide” vs “Global cruise ship passengers” don't prove causation? Read our guide to statistical thinking.