Vinyl record sales in the USBicyclist traffic fatalities
There is something almost elegiac about the fact that as Americans rediscovered the warm crackle of vinyl records, more cyclists were killed on American roads, as though nostalgia itself carried a toll. Both trends have climbed steadily since 2005 with the kind of statistical harmony that would be beautiful if half of it were not measuring tragedy. One imagines a Venn diagram in which the overlap contains exactly one person: someone pedaling to a record store who never arrived.
Vinyl's resurrection from roughly one million units sold in 2005 to over 40 million by 2022 is a consumer culture story: the desire for physical media in a streaming age, the fetishization of analog warmth, and the willingness of younger buyers to pay premium prices for an experience their parents gave away at garage sales. Cycling fatalities, meanwhile, rose as bike commuting increased in cities that had not yet built the infrastructure to support it—protected lanes, separated signals, lower speed limits in urban cores. Both trends are children of urbanization: more young people living in cities, spending money on lifestyle goods, and commuting by bicycle on roads designed for cars. The shared variable is density, not sound quality.
Eighteen years of parallel growth between vinyl sales and cycling deaths is a reminder that correlation is the mind's favorite shortcut and causation is the road it skips. Both trends are real, both are measurable, and neither has the faintest awareness of the other's existence. The record keeps spinning.
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Want to learn more about why correlations like “Vinyl record sales in the US” vs “Bicyclist traffic fatalities” don't prove causation? Read our guide to statistical thinking.